Evaluate the case below, and respond to each of the questions below using both theory and practical managerial thinking as well as supporting research. Who are the top three competitors of Microsoft, and what are their advantages/disadvantages with respect to satisfying the value proposition of their customers? Concerns over confidential information of users being vulnerable to leaks. Unit III Case Study . Due to their technology and service to the customers, Alcatel-Lucent is considered to be top Cisco competitors. Microsoft's ROIC for the quarter that ended in Sep. 2019 was 92.39%, while its WACC was approximately 7.19%, assuming a market risk premium of 6.2% and a … The focus of its products is on increasing the productivity of millions around the world. Competitors of Microsoft include Apple, Google and Oracle, as of 2014. Alcatel-Lucent serves more than 830,000 customers worldwide across 130 countries. 3. Microsoft's annual revenues, at more than $86 billion, are higher than Google and Oracle but lower than Apple. However, anyone can sign up for the free version of Teams using a personal email address. Microsoft, maker of Windows and Office software, receives criticism for … Lenovo's main competitors include Google, IBM, Oracle, Okta, Zoom, Cisco, Facebook, Salesforce, Slack, Apple and Hewlett Packard Enterprise. Google. Learn about the best Microsoft Azure alternatives for your Platform-as-a-Service (PaaS) software needs. satisfying the value proposition of their customers?--Must use peer-reviewed academic sources that have been written within the last 5 years. The company has to their recognition possessed about 29,000 patents. 3) HP Microsoft Teams is the built-in video conferencing in Office 365. The threats in the SWOT Analysis of Microsoft are as mentioned: 1. Microsoft Competition; Competitors: Below are the top 8 Microsoft competitors: 1. The Microsoft CEO pegs Microsoft's top rivals as Google, Apple, Oracle, VMware and open source in general. Top Answer. 2. 2. The … Many technology companies coming up with internet boom have reduced the dominance of Microsoft. Read user reviews of Splunk Enterprise, Oracle Cloud Infrastructure, and more. The company has brought a large suite of hardware and software products to the market. Compare Lenovo to its competitors by revenue, employee growth and other metrics at Craft. It is a more than 40 years old business. Apple. Who are the top three competitors of Microsoft, and what are their advantages/disadvantages with respect to. Brand equity: Strong brand equity is a major source of competitive advantage for Microsoft.